fornuftig pris Using Qualitative Methods in Organizational Research by Thomas W. Lee LzMQOeOE

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Product Description:

Offering a broad description of qualitative research this book facilitates the integration of qualitative and quantitative methods in organizational research. It examines the methods and tactics for both generating and testing management theories including guidelines for deciding whether to use qualitative methods and overviews of four specific research designs. It describes how qualitative data is collected and analyzed and when and how to quantitatively analyze qualitative data. The author a